The Adler is going green
Within the context of the current energy crisis, we have also taken an in-depth approach to the topic of sustainability. We want to make our contribution – not just for cost reasons but also out of a sense of our social responsibility. There’s an additional incentive: We are located in a region designated as a "Nature Park"! Some eco-friendly and resource-saving measures have been an established standard here with us for many years and we are now addressing others.
The new "Green Eagle" seal governs our internal sustainability plan – with campaigns that both suit our structure and historic buildings and are feasible. We also created the emblem to remind ourselves daily to be ever more mindful. Our aim in this regard is to continually scrutinise and further optimise our campaigns.
The Black Forest as a holiday region had already gained acclaim as a sustainable destination years ago and following a sustainability assessment we were awarded recognition as a partner. The project is a cooperation arrangement between the Ministry of Justice, Baden-Württemberg for Europe and TourCert, a non-profit organisation for issuing certifications in tourism.
Cooperation with regional companies
By employing local companies from the region we are promoting skilled trades, supporting the preservation of Black Forest traditions and giving a boost to the region’s economy and farmers. In addition, this cooperation arrangement ensures a high level of quality assurance for both the guests of the Parkhotel Adler as well as for the Adler team. The short delivery routes and travel times also contribute towards an effective and sustainable system of operational management.
We have been awarded the following seals of quality which are presented, among other things,
for the range of regional dishes on offer as well as for the wide use of high quality local products: